The Biggest Bang For The Buck Upgrade a Cyclist Could Make

Improving rolling resistance and offering superior puncture protection, SILCA unveils Latex Inner Tubes

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[Under embargo till 13/02/2018]

Tuesday, February 13, 2018 — AMSTERDAM, THE NETHERLANDS. - SILCA – Has collaborated with tire and inner tube brand Vittoria to create the highest quality, lowest rolling resistance, finest riding latex inner tube which has been specifically optimized for modern clincher setups.

Why Latex? Compared to the standard Butyl inner tubes, Latex is significantly more elastic and exhibits a much lower coefficient of damping. This means that that as the material is stretched or flexed it returns to shape much faster and with less energy loss. The result of these characteristics is generally  2-5 Watts (per tube) of savings at 30mph compared to tubes made of other materials. Other benefits to running latex tubes compared to other materials is that they offer superior suppleness and road feel thanks to their superior flexibility. Pinch flats also become much less of an issue because of how quickly the material returns to shape.

Weighing in at 85 grams, SILCA’s Latex Inner Tubes are optimized for tires measuring 24-30mm. The brand is offering these tubes in three different configurations. Available immediately, are the tubes by themselves with a 42mm valve stem. Beginning March 1st, the tubes will also be available with a 40mm or 70mm valve extender and SpeedShield Rim Protectors included. The valve extenders provide enough clearance for tubes work with much deeper rim profiles and SpeedShield protects rims from damage commonly caused by vibrations while also improving aerodynamics.

Specs:

  • Optimized for tires measuring: 24-30MM (Tires marked 22-28mm when used on wide rims, or tires marked 24-30mm used on older narrow rims) Premium Latex
  • 42mm valve stem, works in all modern disc wheels (available with 40mm and 70 mm valve extenders)
  • Removable Presta valve core
  • 85 grams
  • MSRP
  1. $15/tube (tube only)
  2. $22/tube (tube + 40mm valve extender + SpeedShield)
  3. $24/tube (tube + 70mm valve extender + SpeedShield)

Favicon for drive.google.com Press Kit with hi-res SILCA product images. drive.google.com
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About SILCA

SILCA was founded in 1917 by Felice Sacchi outside of Milan, Italy. SILCA was the first company to put gauges on pumps, the first to produce a true ‘high-pressure’ frame pump and the first to work with revolutionary lightweight material plastic after the end of WWII, and later the first to bring CO2 to roadside inflation. Today SILCA is located in Indianapolis, IN where it continues to build iconic products that utilize the finest materials and craftsmanship available.

About Twotone Amsterdam

The roots of Twotone go back in 2007, when Twotone’s founder – Jon Woodroof – cofounded a fixed-gear focused bike shop in Atlanta, GA named No Brakes. His clothes nearly always matched his track bike & he earned the nickname Twotone. Jon cut his teeth on promoting his own shop, the brands they sold, and even suppliers, athletes, and other organisations they partnered with all before Instagram!

Those entrepreneurial roots grew into the hold your line, you'll be fine full-send approach to how we run our business today. A 10-year-old nickname became a Dutch BV in 2014 & Twotone has become THE one-stop-shop for cycling-savvy sales, marketing, and PR across Europe in the USA.

Over the course of the past nearly 9 years of helping brands find their way & have their say, we’re grateful for the successes, lessons, and trust! Schedule a meeting to learn more!

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