Indianapolis, IN - SILCA is proud to announce their new Aero Socks with significant gains in aerodynamics by on average 8 watts, depending on your speed. The technology has been developed by SILCA’s performance division Aeromind, that does performance consultancy for pro teams, hour records and the Olympics. Together with the pro teams, they set out to design the most comfortable, reliable aero socks in the market. After two years of development the product is now ready for everyone who’s interested in having comfortable socks and the best aerodynamics while riding.
Josh Poertner, CEO of SILCA, worked with a team in Italy who is quite famous for making the finest socks in the world, and who also has some of the most modern knitting machinery in the world. The goal was to make a knit sock that won't fall down and has a combination of smooth and rough texture to trick the air into flowing around the lower leg more efficiently. The result is a sock which matches the aerodynamic performance of ribbed lycra cuff socks, while retaining all of the features you demand from a cycling sock.
Custom knitting machinery allows SILCA to produce a sock with smooth frontal surface where the airflow is laminar, with the addition of 3 rows of triangular turbulators starting just ahead of the flow separation zone. These turbulators introduce small vortices in the boundary layer which energize the flow and promote flow attachment further around the leg. More attached flow means a smaller pressure wake behind the leg, less wake equals less drag, resulting in an average of an 8 watt drag reduction when compared to standard socks and equal to ribbed lycra socks of similar height.
SILCA aero socks are knit from Q-Skin, a silver ion infused polyamide which is anti-bacterial, odor resistant, and more importantly, has better softness and moisture control than any of the yarns commonly used to knit socks. Not only are these socks fast, they're the most comfortable sock you've ever worn.
SILCA’s new Aero Socks are now available for €26,- on their website.
SILCA was founded in 1917 by Felice Sacchi outside of Milan, Italy and was well-known for the first company to put gauges on pumps, the first to produce a true ‘high-pressure’ frame pump and the first to work with revolutionary lightweight material plastic after the end of WWII, and later the first to bring CO2 to roadside inflation. Today SILCA is located in Indianapolis, IN where it continues to build iconic products that utilize the finest materials and craftsmanship available while pushing technological boundaries by leveraging the most modern engineering and manufacturing practices and materials.
About Twotone Amsterdam
The roots of Twotone go back in 2007, when Twotone’s founder – Jon Woodroof – cofounded a fixed-gear focused bike shop in Atlanta, GA named No Brakes. His clothes nearly always matched his track bike & he earned the nickname Twotone. Jon cut his teeth on promoting his own shop, the brands they sold, and even suppliers, athletes, and other organisations they partnered with all before Instagram!
Those entrepreneurial roots grew into the hold your line, you'll be fine full-send approach to how we run our business today. A 10-year-old nickname became a Dutch BV in 2014 & Twotone has become THE one-stop-shop for cycling-savvy sales, marketing, and PR across Europe in the USA.
Over the course of the past nearly 9 years of helping brands find their way & have their say, we’re grateful for the successes, lessons, and trust! Schedule a meeting to learn more!
Contact details
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- ☆ Jon Woodroof
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Assistant: +31 85 064 0913
www.twotoneams.link/newsletter - [email protected]
- +31 63 81 46 117
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