Velocio Announces New European Distribution Center

Londonderry / Amsterdam – 12/09/23 – Velocio announces today its new European distribution center. Located in The Netherlands, this center provides next-day delivery service in the BENELUX region and within the week all over Europe.

With this new partnership, Velocio increases its commitment to Europe, where it sees the brand growing exponentially in the next few years.

Originally from the US, the brand from Londonderry now has more logistic muscle in Europe, where it will improve its delivery time for both distributors and retailers. The new distribution center will also reduce the carbon footprint overall, especially in Europe, since their manufacturing partners are based in Italy, Albania, and Lithuania. 

The first order was already dispatched to The Netherlands, where it arrived the next day. Strategically thinking about the European market, Velocio secured this alliance before launching the Fall/Winter collection, where its technical garments and fabric will be a key asset for all those winter riders across the old continent. 

Velocio was started because the company believed there was a better way to create, market, and celebrate cycling and cycling apparel. Launching with a women’s collection in 2014, its approach has been driven by three pillars: creating better, committed to a higher standard, and creating community.

Velocio always takes responsibility for its role in sustainable sourcing by seeking out the most environmentally responsible suppliers. The jersey collection is made from recycled fabrics, and, increasingly, their bib short collection is following suit as raw materials allow. The company uses biodegradable packaging in its shipping materials.

Velocio is also the only cycling apparel brand that gives 1% of its revenue to environmental causes, a fact that they celebrated with a special collaboration jersey with 1% for the Planet. Furthermore, its manufacturing partner follows EU labor guidelines, which oversee conditions of employment, discrimination, equal pay, and the protection of pregnant workers.