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SUPER73 Takes on Dakar with Red Bull Racing

Amsterdam NL, 24 January 2024 -- Dakar,  the ultimate test of endurance that motorsport has to offer, has officially ended for 2024! While everyone had their eyes on the course, SUPER73 wanted to provide a glimpse of what Red Bull Desert Wings was doing in the bivouacs. 

To reach the finish line, Red Bull Desert Wings needed the support of the best in the business, so the SUPER73 HALO team created a custom-built fleet for the team to move through the bivouacs. It’s a collaborative effort that has helped the team throughout this two-week race of 5,000km over the sands of Saudi Arabia.


For background, the hub of the Dakar Rally bivouac is key and this is where the SUPER73 bikes are proving invaluable, allowing the crew to get from A to B with speed, style, and low emissions. 


The Dakar bivouac is 200,000 square meters in size. Each bivouac is the temporary home to over 3,000 people. Catering, showers, electricity, water, medical support, waste disposal, satellites, TV production – everything has to be broken down and reassembled every day. Navigating this maze on foot after another day in the dunes is suboptimal, cruising around on a SUPER73 electric bike makes much more sense.

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CUSTOM SUPER73-S2 Special Features:

  • Low rise handlebars & ODI grips
  • RX headlights and tail lights
  • A custom seat with blue leather desert wings embroidered on the back
  • In-frame molle panel, anodized red CNC pedals and bolts
  • GRZLY tires
  • Magura MT4 brake kit
  • Matte blue paint
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Favicon for SUPER73 Takes on Dakar w/ Red Bull Racing
  1. Toby Price (Red Bull KTM Factory Racing)
  2. Seth Quintero (Toyota Gazoo Racing) – Youngest EVER factory team driver in Dakar history
  3. Cristina Gutierrez (Red Bull Off-Road Junior Team) – First EVER Spanish female to win a Dakar stage and second female overall (The second woman in 46 years to win a Dakar rally.)


SUPER73® is an American lifestyle adventure brand based in Orange County, CA that develops products to help fuse motorcycle heritage with youth culture. Founded in 2016, SUPER73 has quickly grown into one of the most recognizable electric vehicle brands in the world with a passionate customer base including A-list celebrities, professional athletes, and many more. For more information, visit or @super73eu on social media.

About Twotone Amsterdam

The roots of Twotone go back in 2007, when Twotone’s founder – Jon Woodroof – cofounded a fixed-gear focused bike shop in Atlanta, GA named No Brakes. His clothes nearly always matched his track bike & he earned the nickname Twotone. Jon cut his teeth on promoting his own shop, the brands they sold, and even suppliers, athletes, and other organisations they partnered with all before Instagram!

Those entrepreneurial roots grew into the hold your line, you'll be fine full-send approach to how we run our business today. A 10-year-old nickname became a Dutch BV in 2014 & Twotone has become THE one-stop-shop for cycling-savvy sales, marketing, and PR across Europe in the USA.

Over the course of the past nearly 9 years of helping brands find their way & have their say, we’re grateful for the successes, lessons, and trust! Schedule a meeting to learn more!

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