CIOVITA RETURNS AS PREMIER PARTNER FOR 2025 DRIEDAAGSE VAN SLOTEN

Amsterdam, 15 July 2025 - Following a successful debut in 2024, premium South African cycling apparel brand CIOVITA proudly returns as the main sponsor of the Driedaagse van Sloten, a unique three-day amateur race in Amsterdam from 4-6 August. The renewed partnership reflects CIOVITA’s growing commitment to the Dutch cycling scene and deeper alignment with the local community.

The collaboration between CIOVITA and Wielervereniging Amsterdam (WVA) is rooted in shared values, especially around community building and accessibility in cycling. A highlight of this partnership is CIOVITA’s support of the Streetwise Cycling Club, a project that empowers at-risk individuals through structured cycling programs.

CIOVITA’s Sponsorship Highlights:

• Custom-designed leader jerseys to highlight category leaders across all three days
• Pop-up showcase featuring CIOVITA’s core and custom kit collections
• Brand ambassadors, racers, and staff are on site to connect with riders and fans
• Final day beers & barbecue — celebrating the spirit of racing and community

For Riders & Fans Alike

Racing for a Cause: Jersey AuctionA limited run of jerseys featuring the same striking design as the leader jerseys will be auctioned during the event, with all proceeds going to the Streetwise Cycling Club — supporting community upliftment through cycling and giving the highest bidder a unique piece of performance cycling kit. Enter here.

Racing for a Cause

Jersey AuctionA limited run of jerseys featuring the same striking design as the leader jerseys will be auctioned during the event, with all proceeds going to the Streetwise Cycling Club — supporting community upliftment through cycling and giving the highest bidder a unique piece of performance cycling kit. Auction page.

Premium Design, South African Performance

CIOVITA brings race-proven, performance and casual riding apparel, designed and manufactured in South Africa, to Dutch roads. Created in the rugged environments of Africa and tested in races around the world, CIOVITA’s collections rival international brands in function, fit, and innovation. As trusted apparel partner to some of the most demanding races in the world, including the famed Epic Global MTB Series, this brand has stepped up to the plate and shown that they are ready to help athletes and amateurs around the world stay on the bike for longer!

CIOVITA continues to grow its local footprint, making its mark in the Netherlands with:

• A store-in-store retail experience at Wheelrunner Amsterdam, with weekly morning group rides every Wednesday @6:30
• Display presence at Gregario Cycling, with weekly morning group rides every Thurday @7:30
• Strategic partnerships with Cycle Capital and Streetwise Cycling Team
• A growing roster of Dutch brand ambassadors

Sign up to ride or get involved: 🔗 Register for Driedaagse van Sloten